For over the years, Amazon web services have been dominating the UK cloud service market. They have been continuously innovating and profiting from the range of services they provide in the UK and other parts of the world. However, in September 2015, the UK witnessed catastrophic problems causing disruptions in Netflix, IMDB including Amazon Prime. Following that incident, finding an AWS alternative became a top priority in the country.
Furthermore, the company’s complex norms cost and recent disruptions led many in the UK to find a worthy alternative. Although it offers a wide range of cloud hosting services, fast and affordability have always been a debatable issue. Hereafter, the affordability and ease of access from Microsoft Azure and Google Cloud services came into the picture.
Where Google Cloud beats AWS
Considering the services line-up, Amazon no doubt offers more than all its competitors. However, taking quality and quantity of its services, AWS has never been a stronghold. Google cloud, on the other hand, is smaller but focuses significantly on IaaS & PaaS services. The difference between the two is what they’re offering and how well they’re doing it.
- As IaaS platform is the base for both the services, Google’s pay-per-usage policy has been the trump card for the company. They bill their clients as per their exact usage which is absent in AWS.
- Speaking of a traffic spike, Google also has an advantage. Its load balancers are capable of functioning without pre-warming them. Amazon’s elastic load balancer falls behind Google’s compute engine when it comes to handling traffic surges.
- Google cloud’s persistent disks can attach to multiple instances using read-only mode. This feature is lacking in Amazon’s web services.
Where Microsoft Azure scores better
No matter how much IaaS offering Amazon provides, security and stability have never been its strong point. Azure offers similar services with better performance tweaks and balance.
- Reliability is the major weakness of AWS. Since major data compromises, major platforms have shifted its focus to Azure.
- When it comes to deploying an application, Azure offers more options to developers. Microsoft used their knowledge of developer tools to gain an advantage over AWS.
- Nowadays, the hybrid cloud is a popular choice for most companies. Azure provides support for hybrid clouds onsite servers are run over Azure stack. One can even tap into cloud-based resources in Azure when necessary. Amazon still has a long way to go in supporting hybrid cloud. Currently, they’re providing a handful of solutions for hybrid cloud like Storage Gateway and Dynamo DB Local.
- Azure shines regarding open source developer options. Microsoft supports .NET and .NET core to run on all platforms. They welcomed Linux users. Presently one-third of Azure machines run on Linux. Embracing open source developer options is absent in AWS.
In reality, there are only a handful of cloud server hosting services, which are creating new frontiers. When it comes to on-demand offerings, Amazon is a strong contender no doubt. However, Microsoft Azure and Google Cloud are proving as better alternatives.
‘Biggest’ is not necessarily the ‘best’.